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Tumi customers tend to be very loyal to their brand, even
though it cost more. Once a customer (in the market for wheeled golf bag
carriers) was shown one made by Tumi and other Golf brands. Even though
the Tumi golf bag was twice as much he decided to purchase. This
is because the customer had first hand knowledge of the "Tumi
difference".
Why is it that Tumi customers usually don’t purchase any other
brand? Maybe it’s because they want to be consistent with their
luggage and accessories. Or maybe it’s because Tumi products are so
well made customers know they can count on them.
Tumi’s mission is to create bags that are true extensions of the
human form. Each piece taking a step toward the goal of simple
perfection. Consciously designed and detailed to achieve effortless
navigation through our world. Constantly evolving and growing to
increase your potential.
Perhaps the epitome of all their knowledge and experience can be
found in our Wheel-A-Ways. Engineered from hundreds of
custom-designed components, these bags are tested and re-tested to
ensure that they offer the greatest possible strength and function.
The Tumi design ideal manifests itself through
exceptional engineering and innovative thinking. Looking to the aircraft
industry for featherweight, virtually indestructible metals.
Other components are as follows:
A) Patented "one-hand" push-button release telescoping
handle system is constructed from aircraft-grade aluminum tubing and
unbreakable ST-801 nylon.
B) Patented add-a-bag hook with secure fastened tab closure
holds in excess of 200 pounds.
C) Streamline flush-to-the-case side handle can’t be snagged
and pulled from the case during transit.
D) State-of-the-art wheels incorporate sealed steel ball
bearing and are mounted on solid steel axles in custom-designed
shock-absorbing bushings.
E) Patented sculpted carry handle is comfortable and supports
more than eight times the maximum weight allowed by most airlines.
F) Fusion Z luggage fabric is registered worldwide trademark
of TUMI, Inc. Based on test results performed by an independent lab in
June 2001, Tumi’s fusion Z material out lasted any other brand.
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